When I first started in business most businesses had one phone and a person to answer it. Somehow you seemed to always be able to reach someone and talk to them. Technology and population have advanced since those old days. Everyone seems to have an office number, a fax number a cell phone number, and…
Read More →Trip Wire Magazine compiled a list of company slogans that they think are “catchy and creative.” Having read the list, I’ve concluded that slogans are usually empty statements that need to be supplemented with a good product, interesting advertising, et al.. If read or heard in a vacuum, slogans seem like words uttered by a paranoid schizophrenic….
Read More →Thanks to Fast Company for releasing this exclusive excerpt from The Guide to Going Viral – Advice from Jonah Berger from his latest book, Contagious: Why Things Catch On. These are six easy-to-learn, easy-to-share ways for your business to earn the audience that it needs to thrive. 6 “STEPS” To Making Ideas, Products Go Viral…
Read More →It has left something behind that will control what you are looking for. Should you call an exterminator? Are you infected. There are very few ways of avoiding them. The bots and spiders are in control and they have long memories. They are somewhat in control of you and what you like to view. They…
Read More →This video does a good job of putting social media sites like Facebook into a global context. The B2C possibilities of social media are limited only by the amount of technologically-able global population. Don’t let the Millennial generation dominate online marketing. Understand the opportunities awaiting your business and create your marketing program today. Is your…
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