Ok, so you want a brochure, ad, package, website, billboard or TV commercial… Whatever and whenever you need something designed, you need a plan. First how to save money with your graphic designer. Organize yourself. Let’s say you want to do a design brochure for your company. Think of it as a puzzle. You have to determine…
Read More →This is back from 2009, but it’s worth noting that some brands are irreplaceable. Since Michael Jordan is turning 50 come this February 17th, I thought I’d commemorate His Airness by commenting on Jordan’s revolutionizing of athlete branding. Brand Value? It was in 2009 that the Air Jordan brand surpassed the $1 billion mark, making…
Read More →This list of logos recalls the humor of low-brow college comedies, but in fact the logos are real. I hope that you all appreciate these images from both a childish and psychoanalytic standpoint (but I repeat myself). Hard to imagine these designs not thriving in a mass market setting. Why do I write this? Because the…
Read More →When you ask someone for their favorite color, you usually get back in response the usual suspects: blue, green, pink…whatever is in the 8-pack Crayola box. (Any Cerulean fans out there?) But when it comes to your website, choosing a color template is not as distilled as boys err towards blue and girls err towards pink…
Read More →So Facebook-owned Instagram is not having any playtime with Twitter. A few days ago, Instagram made uploading their photos on Twitter look like a scene from Fear and Loathing in Las Vegas…but not in a cool way. Twitter vs Instagram Now Twitter has its own photo filters, too. I like this inter-market friction. The more…
Read More →
