Walmart is the largest employer in the United States. Combined, its parking lots are about the size of Tampa, Florida, and its annual revenue is about $405 billion, making it the 23rd largest economy in the world. This behemoth of a company holds significant clout in the retail world, and presents a huge opportunity to…
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In the era of social media, word of mouth is becoming increasingly important to businesses’ reputations and to the ability to develop brand loyalty. A hashtag attached to a string of 140 characters can refer or turn away any number of customers, making one frequently forgotten concept even more important: Be Nice.
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The story of Facebook’s IPO is well-known. A social media giant, arguably the first of its kind, is about to make its debut as an overvalued and over-anticipated investment opportunity. Within a month the stock lost over a quarter of its value; within three it was valued at less than half of its IPO price….
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Small businesses everywhere are turning to social media to promote their developing businesses. Why? The pros of Social Media: Its free! Everyone, especially the owner of a business, is trying to save money in any way they can and this is an awesome way to do that while still promoting your business. Its popular. When…
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It costs roughly $10,000 for a billboard a month, $180,000 for a 30 second T.V. Ad, and $500+ for a radio spot — and none of these prices include the costs of production, developing the marketing strategy, copy-writing, voice talent, graphic design, sound editing and all the other costs associated with these ventures. These are all (expensive) ways to…
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